FOR BETTER AGRICULTURE
SMAGRO was established in 2008 in Surabaya, East Java. Initially, SMAGRO originated from Toko Sumber Makmur (SM), which had been established since 1981. SM store served the needs of farmers in Jombang and its surrounding areas. With a strong dedication to serve more farmers and stores, SMAGRO partnered with trusted and best formulators and suppliers in the field of agriculture.
We believe that building a network of stakeholders who uphold commitment, trust, and mutual benefit, and are grounded in constructive communication, is the key to our success.
With the spirit to bring about better agriculture in Indonesia, we continuously improve and expand our network over time across all regions of Indonesia.
Our Values : C I P I R
CONSTRUCTIVE
Openness, honesty, and respect for others
INTEGRITY
Do everything wholeheartedly. Finish what you start. Take responsibility for all decisions made.
PROGRESSIVE LEARNING AND IMPROVEMENTS
Do everything better than previously. Always learn to solve problems differently.
INTELLIGENT
Be a calculated risk-taker. Work hard, smart, sincerely, and meticulously.
REPUTATION
Think long-term. Build a good reputation. Work is a form of worship to God.
Our Vision
To become a leading, reliable, and sustainable agricultural input distribution company for better agriculture.
Our Mission
- Developing new, high-value products that has a positive impact on Indonesian agriculture.
- Cultivate a strong and trusted brand.
- Utilizing technology and innovation to make business processes more effective and efficient.
- Continuously developing the team's capabilities through learning.