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SYNERGY, GOING FORWARD, SUCCESS

SMAGRO was established in 2008 in Surabaya, East Java, as a natural evolution of Toko Sumber Makmur, a trusted agricultural shop founded in 1981 in Jombang. What began with serving local farmers in Jombang and nearby areas has grown into a nationwide agribusiness network, trusted by farming communities across Indonesia.

From the very beginning, our mission has been clear: to support farmers with quality agricultural solutions that improve productivity, profitability, and long-term sustainability. To achieve this, SMAGRO partners with reputable formulators and suppliers, ensuring that only proven and reliable products reach the hands of farmers.

We believe that the strength of our business lies not only in products, but also in relationships. Our growth has been built on a network of stakeholders who share the same values of commitment, trust, mutual benefit, and constructive communication.

Over the years, SMAGRO has expanded its reach beyond distribution—developing proprietary brands in agrochemicals, fertilizers, micronutrients, farming equipment, and biostimulants. This expansion reflects our commitment to deliver solutions that meet farmers’ needs today while preparing them for the challenges of tomorrow.

With the spirit of advancing Indonesian agriculture, SMAGRO continues to strengthen its distribution network across the archipelago, ensuring that farmers everywhere have timely access to the inputs they need. Our vision is simple yet bold: to be more than a supplier—to be a true partner in building farmer prosperity, supporting national food security, and shaping the future of Indonesian agriculture.